July 19, 2020

BRAND BACKSTAGE Ep. 3: How To Effectively Communicate Your Brand

This weeks listener is frustrated with wasting time and money on brand messaging. Can you relate? I know it took a long time for me to get past the frustration of messaging early on as an entrepreneur. The specifics here have to do with trying to effectively communicate with their audience. However, in the process of doing so their products and services are being passed over. Why? Because they having nailed down exactly how their brand should be communicating with consumers.  

To help provide perspecitive, I share 3 keys for both being clear and creating consistency. When communicating your brand so you can build your brand clarity and consistency are the two primary areas I focus on in order to build brand awareness, an audience and customers. Check it out in the video below.

What's the top 1 or 2 things you believe are keeping you from effectively communicating your brand? Lack of clarity? Inconsistency? Not differentiating yourself? Something else? Feel free to share below or join my brand building community and email me directly inside. I'm looking forward to connecting further.

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