Who is Brandon Sobotka?

Just like you, I am much more than what's contained on an about page. But, for sake of perspective & brevity here goes nothing...

Years ago I was an ambitious human performance professional with a small side "passion project". 

I was doing fine, but was curious about full-time entrepreneurship and took the leap. I really just wanted my own small local business that allowed me to utilize my unique talents and spend more time with loved ones (and a few other perks). But I didn’t know how to do it.
For a couple of years, I ended up "hustling" in my own business consuming everything entrepreneurship and what I found was that even though I was helping clients, my business was all over the place. My vision was unfocused, my messages were ambitious and yet very inconsistent. I realized then that I wasn't clear on the impact I provide my customers and clients.

Several months later I still hadn't figured it out. I was overwhelmed, spinning my wheels and crashed from burnout. I quickly found myself living out of a friend’s grandmother’s trailer home, loaded with financial debt, and talking the repo-man out of towing my car on New Year’s Eve (I know, it doesn't sound real).  

The next morning I went to the ATM, typed in my pin code and looked at the receipt in my hand...I had $197 dollars and 20 some cents left to my name and had to make a change quick.

So I set out to find my calling and created a clear methodology which goes against conventional wisdom. By the time I was done, I’d created an entire brand building system driven entrepreneurs, experts, and executives, could go through to their transform their lives, build and grow businesses and create real impact.  

As I took myself through it, the results were pretty incredible. I landed writing, speaking, and consulting gigs for major publications, Fortune 500 companies, and major conferences. All as I improved my health, spent more time with family and hit the goals I wanted to. The strategies worked...for individuals, organizations, and community networks alike. 

And not only this but as I’ve been finalizing the process, people started asking me to help them with their businesses. The first companies to express interest were emerging speakers, coaches, consultants, and leaders at small-to-mid-sized companies. So I started a second company, Emerge, to help brands go through the process of finding the comparatively small, but significant keys that need to emerge to clearly communicate and grow their distinct brand.

Listed below are some of the places you may have seen me…


To establish, enlighten and empower boundless brands, lead by outlier leaders, rebel achievers and emerging entrepreneurs, who work together and use their brand influence to break barriers, push boundaries, and solve the worlds big problems. 

I believe building brands that shift society, serve a higher purpose, and build a better world happen at the intersection of...


Authenticity is the fearless expression of who you are; a "bold brand blueprint".

As much as business is driven by success, you're looking for more than just beating the competition and accepting any and every customer.

Uniquely standing for something and attracting ideal customers is more important. Forging a uniquely aligned and single focused idea into your story, culture, customer experience, and other key "touchpoints" forms a distinct competitive advantage.

Confidently defining a purpose, deciding on distinct target markets and differentiating your product is what positions you to create the inspiration, income, and influence you're seeking.


Autonomy is the freedom to live in the context of your deepest desires; the "bold brand quest".

You want to increase consistent, predictable revenue to live your vision, however, it's a crowded and very noisy market. Getting and holding attention is hard and gaining the traction you need to lead change can be a grind.

It's easy to get overwhelmed when you're focused on producing more rather than consistently producing the right content, culture, campaigns & conversions.

Courageously prioritizing your most important goals and aligning brand building strategies to achieve them will not only prevent you from spending excess resources, but it will create momentum by influencing audience actions and nurturing customer growth. 


Authority is the fulfillment of collaboratively & compassionately building a better world; the "bold brand breakthrough".

Your heart yearns for something bigger than just brand value. But getting publicity, managing marketing efforts, & building a good team profitably can be frustrating.

Inconsistent visibility, sales volume and low customer lifetime value can kill any dream of global impact. Better reach, recognition, revenue and retention can help forge the future you want.

Consciously creating customer connections using scalable & sustainable systems will not only help you grow profits, but also create positive industry impact and social value; all in support of a better tomorrow. 

What You Can Expect

Position Your Ambition

We're all working to figure out our place in this world. I'll help you not only discover what makes you unique, but position your deepest desires to create the freedom to completely and authentically express it so you can forge your own path.

How do we do that?

The noble nonconformity methodology not only positions you for financial success, but for accomplishing your most fulfilling adventures. It's what I call living your legacy.
Don't worry I'll cover it all...for free. Before we get to that, here's what you can expect from me...

Coaching & Curriculum

Develop the skills to awaken your personal brand and learn how to unlock next level leadership for your organization. Get the tools, training, strategies, and secrets to create the impact you truly want. But more importantly, learn how to translate that knowledge into meaningful action now. I'll help you pinpoint your competitive advantage, find your voice, and lead with confidence. Learn more here...

Consulting & Training
Business IMpact

Unleash your unique message and ignite your audience to achieve the ultimate vision. Understand the critical business growth factors and how to create a brand map to reach your goals. Align and focus leadership, strategy, and brand building to bring value to your team and customers. I'll help you elevate your position, emerge from the crowd, and expand your authority for profitable growth. Learn more here...

Community & Change

Learn how to leverage your influence and help others; to experience what IS possible for mankind at every level. Imagine having the poise and capability to make a real difference in any situation and improve the quality of not only your life, but the lives of others. In times of uncertainty, crisis, and change, the world needs inclusive, high integrity leaders to stand up for what's right. Making uplifting change happen. Be part of an unparalleled community of leaders you'll learn from, connect with, share secrets, and build a better business while changing the world. Together. Learn more here...

Who Can I Help?

We know a brighter future is built by the outliers; the driven, ambitious and creative seekers of today.  The bold, like you, who are charting new territory, passionately curious and relentlessly committed to a new and better tomorrow. I help the following types of leaders, entrepreneurial spirits, and business models...

Consultants & Consulting Firms
Online Training Businesses
LEarning & Development
Health & Fitness Businesses

Join The Noble Nonconformity community and START SCALING YOUR BRAND.